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Healthcare•Saraswati Pediatric Clinic, Muzaffarpur•2021
Generating 60+ New Patient Bookings Every Month for a Muzaffarpur Clinic
92% Drop
In Appointment No-Shows
The Challenge
- The clinic had zero digital presence: no website, outdated Google Maps markers, and zero indexing.
- Patients spent hours in waiting rooms due to unorganized walk-in schedules.
- Patients had to travel back to the clinic physically just to collect paper lab reports.
What We Did
- Built a mobile-optimized clinic booking portal displaying doctor availability slots.
- Optimized their Google Business Profile with localized pediatric search keywords.
- Integrated an automated WhatsApp report node delivering diagnostic PDFs to patients.
Operational Impact Matrix (Before vs After)
| Performance Indicator | Legacy Process | Counselya System |
|---|---|---|
| Appointment No-Shows | 28% average | < 2% |
| Patient Waiting Room Time | 45 - 90 Minutes | Under 15 Minutes |
| Report Delivery Time | 1 - 2 Days (Physical collection) | Instant WhatsApp PDF |
Patient Waiting Room Time (Minutes)
Walk-in system (Before)85 minutes
Automated Booking & staggered slots (After)12 minutes
Delivery & Integration Roadmap
Week 1: Local GBP SEO optimization & maps setup
Week 2: Patient appointment booking engine development
Week 3: WhatsApp webhook notification triggers
Project Engineering Tech Stack
Next.jsGoogle Maps APIMeta Cloud APIAWS LambdaSupabase
Verified Project Outcomes
- Ranked #1 on Google Local Map Pack for target pediatric search terms in Muzaffarpur.
- Consistently receiving 60+ new patient bookings monthly from direct web search.
- Lowered appointment no-shows by 92% using automated confirmation webhooks.
"Our clinic had zero digital visibility. Aman and his team built our website and optimized our local search profile in just two weeks. Patients now find us organically."
— Dr. Priya Singh, Medical Practitioner
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