Back to all Case Studies
Retail & E-commerceRegional FMCG Brand, Patna
Building a Sub-500ms Headless DXP for Omnichannel Commerce
+35%
Conversion Rate Increase
The Challenge
- Slow page speed (4.8s loading time) on legacy CMS platforms, leading to high bounce rates.
- Clunky mobile layout causing cart abandonment.
- No integration between online orders and physical warehouse inventory.
What We Did
- Engineered a headless Next.js DXP with sub-500ms loading speeds.
- Designed a custom mobile-first checkout flow with localized payment integrations.
- Integrated warehouse API to update stock availability in real-time.
The Results
- 35% increase in e-commerce conversion rate within 60 days.
- 48% reduction in page load times, lowering cart abandonment.
- 100% automated stock synchronization across retail operations.
"Our old platform was slow and shedding customers. Counselya rebuilt it on Next.js, and the conversion increase has been phenomenal. Our operations are fully automated now."
— Vikash Shah, Director of E-commerce
Get The Same Results
Ready for faster conversions on your e-commerce platform?
Legacy CMS platforms bleed conversions through slow load times and broken mobile flows. We rebuild them on composable Next.js DXPs with sub-500ms performance, guaranteed.
